The MBA in Luxury Management & Marketing at MBA ESG is designed to launch you into the fast-moving world of fashion and luxury.
You will explore exciting sectors like Jewelry, Watches, Fragrance, Fine Dining, and more. You will gain insight into how top luxury brands succeed—through targeted training in marketing, merchandising, communication, and global distribution, all tailored to the luxury sector.
You will build the skills needed to step confidently into key roles across the luxury industry—from brand management to product development. Upon completing the program, you’ll earn a state-recognized Level 7 RNCP certification.
- Eduniversal Ranking
- Admission open to students with a four-year degree or equivalent
- One-year full-time program
- Starts in February
If you are an Indian student interested in joining our program, please contact our India Admissions Office at h.singh-ext@mba-esg.com
You will be guided through every step of the application process.
Contact : h.singh-ext@mba-esg.com
Your MBA in Luxury Management & Marketing at MBA ESG
The MBA in Luxury Management & Marketing t is designed to equip you with the specialized management tools essential for the luxury industry, along with the strategic skills needed to analyze global markets.
By the end of the program, you will be able to lead teams, anticipate trends, and meet the demands of a fast-evolving luxury market.
You will have the opportunity to:
- Apply your knowledge through real-world business simulations and marketing strategy case studies in partnership with industry leaders.
- Create professional materials specific to the luxury and fashion sector, such as lookbooks, trunk shows, and collection plans.
Contact : h.singh-ext@mba-esg.com
Key facts
35
years of academic expertise
25,000
graduates
90%
of faculty are industry professionals
Program
You also have the opportunity to attend French classes & enrich your international learning experience. If you have any questions about the school or the program, do not hesitate to reach us.
DEFINING A MARKETING STRATEGY FOR A COMPANY IN THE LUXURY INDUSTRY
- Designing and Conducting a Market Study
- Strategic and Marketing Diagnosis – Business Creation Project
- Financial Statements and Budget Performance
DEVELOPING & ENTERING NEW MARKETS IN THE LUXURY INDUSTRY
- Luxury Product Creation and International Market Entry Project
ROLLING OUT THE MARKETING & COMMUNICATION STRATEGY OF A LUXURY BRAND
- Mastering Key Craftsmanship and Luxury Know-How
- Implementing a Luxury Brand's Marketing Strategy
- Luxury Brand Management and CSR
- Advertising Communication Strategy in the Luxury Industry
MERCHANDISING & DISTRIBUTION POLICY IN THE LUXURY INDUSTRY
- Managing Luxury Retail Networks
- Distribution Law and International Contracts
- In-Store Retail Merchandising
- E-Commerce Merchandising
TALENT DEVELOPMENT & FRONT-LINE MANAGEMENT
- Building Skills and Empowering Teams
- Managerial Rituals and Conflict Management
- Collective Intelligence for Operational Execution
BUILDING EXPERTISE IN LUXURY MARKETING & MANAGEMENT
- History & Codes of Luxury
- Luxury Hotels
- Jewellery and High Jewellery
- Watchmaking and Fine Watchmaking
- Œnology and Wine Marketing
- Gastronomy and Fine Food Products
- Cosmetics and High-End Cosmetics
- Perfumery and High Perfumery
- Luxury and Fashion Clientele
MBA EXPERIENCE
- Final-Year Professional Challenge
- Public Speaking with Cours Florent
- Visit to the Château de Versailles
- Tasting Workshops
RNCP Title: "Luxury Marketing Manager"
The RNCP (National Directory of Professional Certifications) is managed by France Compétences, under the authority of the French Ministry of Labor. An RNCP-registered title certifies that the competencies acquired through the training meet the standards of specific professions and job market expectations.
The Level 7 RNCP certification corresponds to a Master’s degree level (Bac+5) in the French higher education system.
International Recognition : The RNCP Level 7 title also aligns with the European Qualifications Framework (EQF Level 7), making it equivalent to a Master's degree in Europe.
Contact : h.singh-ext@mba-esg.com
MBA in Big Data & AI Management
- Starts in February
- Admission open to students with a four-year degree or equivalent
- One-year full-time program
- A state-certified Level 7 qualification (RNCP) – Luxury Marketing Manager
