Program
You also have the opportunity to attend French classes & enrich your international learning experience. If you have any questions about the school or the program, do not hesitate to reach us.
- Designing and Conducting a Market Study
- Strategic and Marketing Diagnosis – Business Creation Project
- Financial Statements and Budget Performance
- Luxury Product Creation and International Market Entry Project
- Mastering Key Craftsmanship and Luxury Know-How
- Implementing a Luxury Brand's Marketing Strategy
- Luxury Brand Management and CSR
- Advertising Communication Strategy in the Luxury Industry
- Managing Luxury Retail Networks
- Distribution Law and International Contracts
- In-Store Retail Merchandising
- E-Commerce Merchandising
- Building Skills and Empowering Teams
- Managerial Rituals and Conflict Management
- Collective Intelligence for Operational Execution
- History & Codes of Luxury
- Luxury Hotels
- Jewellery and High Jewellery
- Watchmaking and Fine Watchmaking
- Œnology and Wine Marketing
- Gastronomy and Fine Food Products
- Cosmetics and High-End Cosmetics
- Perfumery and High Perfumery
- Luxury and Fashion Clientele
- Final-Year Professional Challenge
- Public Speaking with Cours Florent
- Visit to the Château de Versailles
- Tasting Workshops
RNCP Title: "Luxury Marketing Manager"
The RNCP (National Directory of Professional Certifications) is managed by France Compétences, under the authority of the French Ministry of Labor. An RNCP-registered title certifies that the competencies acquired through the training meet the standards of specific professions and job market expectations.
The Level 7 RNCP certification corresponds to a Master’s degree level (Bac+5) in the French higher education system.
International Recognition : The RNCP Level 7 title also aligns with the European Qualifications Framework (EQF Level 7), making it equivalent to a Master's degree in Europe.
